–Dave Folkens and Tasha Coats strengthen growing areas for the agency–
MINNEAPOLIS – Bluespire, a full-service digital marketing agency, announced the addition of industry experts as it continues accelerating growth. Bluespire works exclusively in the highly regulated and complex industries of Healthcare, Financial Services and Senior Living.
Dave Folkens has joined Bluespire as vice president, client growth healthcare. Folkens has worked in healthcare for the majority of his career with experience on the agency side along with corporate and nonprofit healthcare roles, ranging from startup to Fortune 500 companies. His focus will be on helping Bluespire clients with understanding and implementing the latest innovations and strategies in healthcare marketing. “The impact that healthcare has on every aspect of our lives is so powerful and meaningful as it touches every part of who we are as people. Being able to join a team of such talented healthcare industry experts at Bluespire is truly a joy,” said Folkens.
Tasha Coats joins Bluespire as a media strategist with an extensive history of strategic planning, leadership and media campaign design from strategy though execution. Coats previously worked for a number of agencies including BBDO, Bluewater, Inc., and Chuck Ruhr Advertising. “It’s exciting to be a part of and contribute to the growth trajectory at Bluespire. My role was created to fulfill a need for someone with extensive national and local market media strategy, planning and buying to offer intelligent program strategies to help our clients be even more effective, said Coats.”
Bluespire President and CEO Murad Velani said, “Bluespire is excited to have Dave and Tasha join our growing team and continue building and deepening our industry and marketing expertise. Both bring the energy, expertise and passion to serve our clients with their complex digital transformations and customer acquisition strategies.”
Bluespire is a full-service digital marketing agency focused exclusively on the complex, highly regulated industries of healthcare, financial services and senior living. With over 25+ years of experience, Bluespire has a deep set of interdisciplinary expertise. Visit bluespiremarketing.com for more information.